With this premium tour you can explore the most fascinating areas of the Atletico Madrid stadium, exclusively open to a small group of people. You will visit Simeone’s private box for a delicious breakfast. An hour before the opening to the public, join our private and exclusive guided tour, only this group will be in the stadium. As if you were a first-team player, you will be able to make the journey they do when they arrive at the stadium. In addition, our guide will accompany you to the first team locker room, the press room, the benches and field.

After this tour, you will have a truly exclusive experience: you will go up to the Simeone Box, where you will be offered breakfast with coffee, tea or soft drinks and scones. An unforgettable morning at the stadium!

The experience continues at the Interactive Atleti Tour & Museum, an avant-garde space of more than 1400 square meters. Here, Atletico Madrid’s rich history comes to life, from its founding in 1903 to its greatest triumphs and legendary players. Thanks to immersive technology – including touch screens, large-scale projections, virtual reality, interactive phone booths and digital games – visitors not only observe the club’s history, but also become an active part of it.