We start the day in the vineyards of Rioja Alavesa, surrounded by vines and wide open landscapes. This is where we slow down, look around, and talk about soil, climate, and why Rioja tastes like Rioja. No glasses yet—just fresh air, views, and the story behind the wines you’re about to taste. Scenic stop · No tasting

Then it’s on to Haro, where Rioja’s modern wine story really took off. We’ll talk about French winemakers, railway lines, and how a small town became one of Spain’s most important wine hubs. Here you’ll enjoy guided tastings at two traditional wineries, tasting classic Rioja styles and understanding why these wines put Spain on the world wine map. Two guided winery tastings included

Next stop is Samaniego, a tiny village surrounded by vineyards, where wine has been part of daily life for centuries. At a family-owned winery, you’ll taste wines made by growers whose roots here go back to the 17th century. This is Rioja at a human scale—personal, honest, and full of character. One guided winery tasting included

Our final tasting takes place in Labastida, a lively village known for small, independent wine projects. Here we taste wines that show how Rioja is changing today—new ideas, fresh energy, and a different way of looking at tradition. There’s time to stroll through the village and enjoy its atmosphere before lunch. One guided winery tasting included

We finish the day in Labastida, bringing together everything we’ve tasted and talked about. Lunch is relaxed and unhurried, with a menu prepared especially for us using excellent local produce. Expect dishes like sarmiento-grilled lamb chops—ever heard of sarmiento? (It’s vine cuttings used as fuel, and yes, it makes a difference.) Seasonal specialties and the classic goxua dessert follow, all paired with more Rioja wines. It’s a moment to sit down, compare notes, and enjoy Rioja beyond the tasting glass. Lunch and wine included